The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Filter
Award
Agency
Client
Title
Category
Annual ID
Speak Up
Agency: Arc Worldwide/Leo Burnett Advertising / Kuala Lumpur
Client: Women's Aid Organisation Category: Beyond the Banner / Public Service/Non-Profit/ Educational - Single
Rose
Agency: OgilvyInteractive / Madrid
Client: Acci?n Contra el hambre Category: Beyond the Banner / Public Service/Non-Profit/ Educational - Single
MERRYDOWN
Agency: Campbell Doyle Dye / London
Client: MERRYDOWN Category: Trade / Color: Full Page or Spread - Campaign
Sculpture/Vase/Earthen Jar
Agency: BBDO / Bangkok
Client: Three Bond VIV Sales (Thailand) Co., Ltd. Category: Trade / Color: Full Page or Spread - Campaign
Draw the Line on Stock Art
Agency: Leo Burnett / Chicago
Client: Illustration Growers of America Category: Trade / Color: Full Page or Spread - Campaign
Keyword Campaign
Agency: remerinc / Seattle
Client: Corbis Category: Trade / Color: Full Page or Spread - Campaign
Sausage Biscuit
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Consumer Radio / Single
Genius/Mr. Backyard Bug Zapper Inventor
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Basketball Court Sweat Wiper Upper
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Jean Shorts Wearer
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Las Vegas Trip Taker
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Single
Genius/Mr. Nosebleed Section fan
Agency: DDB / Chicago
Client: Anheuser-Busch Category: Consumer Radio / Single
Backyard BBQ
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association Category: Consumer Radio / Single
Sushi
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association Category: Consumer Radio / Single
Bud Bat
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Anheuser-Busch, Inc. Category: Consumer Radio / Single
Navy
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Hewlett Packard Category: Consumer Radio / Single
Starburst - Boyfriend
Agency: TBWA\Chiat\Day / New York
Client: Masterfoods - Starburst Category: Consumer Radio / Single
Starburst - Emotional Guy
Agency: TBWA\Chiat\Day / New York
Client: Masterfoods - Starburst Category: Consumer Radio / Single
Starburst - Sarcasm
Agency: TBWA\Chiat\Day / New York
Client: Masterfoods - Starburst Category: Consumer Radio / Single
Can't Over-Love Your Underwear
Agency: The Richards Group / Dallas
Client: Fruit of the Loom Category: Consumer Radio / Single
Souvenirs
Agency: Young & Rubicam / Chicago
Client: The Travel Channel Category: Consumer Radio / Single
Four Weddings and A Funeral
Agency: ZiG / Toronto
Client: W Network Category: Consumer Radio / Single
Mountain II
Agency: Leo Burnett / Frankfurt am Main
Client: Care International Category: Non-Broadcast / Single
Levi's
Agency: McCann Erickson / New York
Client: World Gone Pretty Category: Non-Broadcast / Single
TBS "Very Funny" Cinema
Agency: Mother New York / New York
Client: Turner Broadcasting System (TBS) Category: Non-Broadcast / Single
Coca Cola Blak
Agency: DoubleYou / Barcelona
Client: Coca Cola France Category: Beyond the Banner / Promotional Advertising - Single
Saturn Sky Microsite
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Saturn Category: Beyond the Banner / Promotional Advertising - Single
MG Credit
Agency: VIEW. / Cascais
Client: Montepio Geral Bank Category: Beyond the Banner / Promotional Advertising - Single
Clock
Agency: AlmapBBDO / São Paulo
Client: Greenpeace Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
landing banner
Agency: glue London / London
Client: COI Royal Navy Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
AXE Shower Gel
Agency: Bartle Bogle Hegarty / New York
Client: Unilever - AXE Category: Consumer Television / :20 and Under - Campaign
Miller Auditions
Agency: Young & Rubicam / Chicago
Client: Miller Brewing Company Category: Consumer Television / :20 and Under - Campaign
MLB
Agency: BBDO Atlanta / Atlanta
Client: Change the Policy Category: Public Service/Political-Print / Newspaper or Magazine - Single
Poo Car
Agency: DDB Canada, Toronto / Toronto
Client: Royal Ontario Museum Category: Public Service/Political-Print / Newspaper or Magazine - Single
Wire
Agency: DDB Canada, Toronto / Toronto
Client: Royal Ontario Museum Category: Public Service/Political-Print / Newspaper or Magazine - Single
Monsters - Stalin
Agency: Euro RSCG India / Mumbai
Client: Cancer Patients Aid Association Category: Public Service/Political-Print / Newspaper or Magazine - Single
Shut Up! (Lady)
Agency: JWT Lisbon / Alg
Client: APAV Category: Public Service/Political-Print / Newspaper or Magazine - Single
Crossing
Agency: Ogilvy Groep Nederland / Amsterdam
Client: Dutch Association for Traffic Victims (Vereniging Verkeersslachtoffers) Category: Public Service/Political-Print / Newspaper or Magazine - Single
Favorite Reading
Agency: The Martin Agency / Richmond
Client: JFK Library Category: Public Service/Political-Print / Newspaper or Magazine - Single
Named After
Agency: The Martin Agency / Richmond
Client: JFK Library Category: Public Service/Political-Print / Newspaper or Magazine - Single
Agency Book
Agency: DDB Canada, Vancouver / Vancouver
Client: DDB Canada Category: Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Fish Market
Agency: Mullen / Wenham
Client: Joshua Dalsimer Category: Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Kangaroo/Sheep
Agency: Saatchi & Saatchi / Sydney
Client: Saatchi & Saatchi, Sydney Category: Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Saab "Saibu" Tour
Agency: ADK / TOKYO
Client: General Motors Category: Web Sites / Promotional Advertising
Award:
2006 Interactive Merit Award
Agency:
Arc Worldwide/Leo Burnett Advertising / Kuala Lumpur
Client:
Women's Aid Organisation
Title:
Speak Up
Category:
Beyond the Banner / Public Service/Non-Profit/ Educational - Single
Annual ID:
06133N
Award:
2006 Interactive Merit Award
Agency:
OgilvyInteractive / Madrid
Client:
Acci?n Contra el hambre
Title:
Rose
Category:
Beyond the Banner / Public Service/Non-Profit/ Educational - Single
Annual ID:
06134N
Award:
2006 Advertising Merit Award
Agency:
Campbell Doyle Dye / London
Client:
MERRYDOWN
Title:
MERRYDOWN
Category:
Trade / Color: Full Page or Spread - Campaign
Annual ID:
06146A
Award:
2006 Advertising Merit Award
Agency:
BBDO / Bangkok
Client:
Three Bond VIV Sales (Thailand) Co., Ltd.
Title:
Sculpture/Vase/Earthen Jar
Category:
Trade / Color: Full Page or Spread - Campaign
Annual ID:
06147A
Award:
2006 Advertising Merit Award
Agency:
Leo Burnett / Chicago
Client:
Illustration Growers of America
Title:
Draw the Line on Stock Art
Category:
Trade / Color: Full Page or Spread - Campaign
Annual ID:
06148A
Award:
2006 Advertising Merit Award
Agency:
remerinc / Seattle
Client:
Corbis
Title:
Keyword Campaign
Category:
Trade / Color: Full Page or Spread - Campaign
Annual ID:
06149A
Award:
2006 Advertising Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Burger King
Title:
Sausage Biscuit
Category:
Consumer Radio / Single
Annual ID:
06021R
Award:
2006 Advertising Merit Award
Agency:
DDB Canada, Vancouver / Vancouver
Client:
ICBC
Title:
Stumble
Category:
Consumer Radio / Single
Annual ID:
06022R
Award:
2006 Advertising Merit Award
Agency:
DDB / Chicago
Client:
Anheuser-Busch
Title:
Genius/Mr. Backyard Bug Zapper Inventor
Category:
Consumer Radio / Single
Annual ID:
06023R
Award:
2006 Advertising Merit Award
Agency:
DDB / Chicago
Client:
Anheuser-Busch
Title:
Genius/Mr. Basketball Court Sweat Wiper Upper
Category:
Consumer Radio / Single
Annual ID:
06024R
Award:
2006 Advertising Merit Award
Agency:
DDB / Chicago
Client:
Anheuser-Busch
Title:
Genius/Mr. Jean Shorts Wearer
Category:
Consumer Radio / Single
Annual ID:
06025R
Award:
2006 Advertising Merit Award
Agency:
DDB / Chicago
Client:
Anheuser-Busch
Title:
Genius/Mr. Las Vegas Trip Taker
Category:
Consumer Radio / Single
Annual ID:
06026R
Award:
2006 Advertising Merit Award
Agency:
DDB / Chicago
Client:
Anheuser-Busch
Title:
Genius/Mr. Nosebleed Section fan
Category:
Consumer Radio / Single
Annual ID:
06027R
Award:
2006 Advertising Merit Award
Agency:
DDB Germany / Berlin
Client:
Volkswagen AG
Title:
Liar
Category:
Consumer Radio / Single
Annual ID:
06028R
Award:
2006 Advertising Merit Award
Agency:
DeVito/Verdi / New York
Client:
National Thoroughbred Racing Association
Title:
Backyard BBQ
Category:
Consumer Radio / Single
Annual ID:
06029R
Award:
2006 Advertising Merit Award
Agency:
DeVito/Verdi / New York
Client:
National Thoroughbred Racing Association
Title:
Sushi
Category:
Consumer Radio / Single
Annual ID:
06030R
Award:
2006 Advertising Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Anheuser-Busch, Inc.
Title:
Bud Bat
Category:
Consumer Radio / Single
Annual ID:
06031R
Award:
2006 Advertising Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Hewlett Packard
Title:
Navy
Category:
Consumer Radio / Single
Annual ID:
06032R
Award:
2006 Advertising Merit Award
Agency:
Lowe Bull Truth / Durban
Client:
Wonderbra
Title:
Parking Lot
Category:
Consumer Radio / Single
Annual ID:
06033R
Award:
2006 Advertising Merit Award
Agency:
saatchi & Saatchi / london
Client:
Monster
Title:
Puppet
Category:
Consumer Radio / Single
Annual ID:
06034R
Award:
2006 Advertising Merit Award
Agency:
TBWA\Chiat\Day / New York
Client:
Masterfoods - Starburst
Title:
Starburst - Boyfriend
Category:
Consumer Radio / Single
Annual ID:
06035R
Award:
2006 Advertising Merit Award
Agency:
TBWA\Chiat\Day / New York
Client:
Masterfoods - Starburst
Title:
Starburst - Emotional Guy
Category:
Consumer Radio / Single
Annual ID:
06036R
Award:
2006 Advertising Merit Award
Agency:
TBWA\Chiat\Day / New York
Client:
Masterfoods - Starburst
Title:
Starburst - Sarcasm
Category:
Consumer Radio / Single
Annual ID:
06037R
Award:
2006 Advertising Merit Award
Agency:
The Richards Group / Dallas
Client:
Fruit of the Loom
Title:
Can't Over-Love Your Underwear
Category:
Consumer Radio / Single
Annual ID:
06038R
Award:
2006 Advertising Merit Award
Agency:
Young & Rubicam / Chicago
Client:
The Travel Channel
Title:
Souvenirs
Category:
Consumer Radio / Single
Annual ID:
06039R
Award:
2006 Advertising Merit Award
Agency:
ZiG / Toronto
Client:
W Network
Title:
Four Weddings and A Funeral
Category:
Consumer Radio / Single
Annual ID:
06040R
Award:
2006 Advertising Merit Award
Agency:
DDB Germany / Berlin
Client:
Volkswagen AG
Title:
Accident
Category:
Non-Broadcast / Single
Annual ID:
06110T
Award:
2006 Advertising Merit Award
Agency:
DDB Germany / Berlin
Client:
Volkswagen AG
Title:
Fly
Category:
Non-Broadcast / Single
Annual ID:
06111T
Award:
2006 Advertising Merit Award
Agency:
Leo Burnett / Frankfurt am Main
Client:
Care International
Title:
Mountain II
Category:
Non-Broadcast / Single
Annual ID:
06112T
Award:
2006 Advertising Merit Award
Agency:
McCann Erickson / New York
Client:
World Gone Pretty
Title:
Levi's
Category:
Non-Broadcast / Single
Annual ID:
06113T
Award:
2006 Advertising Merit Award
Agency:
Mother New York / New York
Client:
Turner Broadcasting System (TBS)
Title:
TBS "Very Funny" Cinema
Category:
Non-Broadcast / Single
Annual ID:
06114T
Award:
2006 Interactive Merit Award
Agency:
DoubleYou / Barcelona
Client:
Coca Cola France
Title:
Coca Cola Blak
Category:
Beyond the Banner / Promotional Advertising - Single
Annual ID:
06126N
Award:
2006 Interactive Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Saturn
Title:
Saturn Sky Microsite
Category:
Beyond the Banner / Promotional Advertising - Single
Annual ID:
06127N
Award:
2006 Interactive Merit Award
Agency:
VIEW. / Cascais
Client:
Montepio Geral Bank
Title:
MG Credit
Category:
Beyond the Banner / Promotional Advertising - Single
Annual ID:
06128N
Award:
2006 Interactive Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Greenpeace
Title:
Clock
Category:
Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Annual ID:
06078N
Award:
2006 Interactive Merit Award
Agency:
glue London / London
Client:
COI Royal Navy
Title:
landing banner
Category:
Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Annual ID:
06079N
Award:
2006 Advertising Merit Award
Agency:
Bartle Bogle Hegarty / New York
Client:
Unilever - AXE
Title:
AXE Shower Gel
Category:
Consumer Television / :20 and Under - Campaign
Annual ID:
06096T
Award:
2006 Advertising Merit Award
Agency:
Young & Rubicam / Chicago
Client:
Miller Brewing Company
Title:
Miller Auditions
Category:
Consumer Television / :20 and Under - Campaign
Annual ID:
06097T
Award:
2006 Advertising Merit Award
Agency:
BBDO Atlanta / Atlanta
Client:
Change the Policy
Title:
MLB
Category:
Public Service/Political-Print / Newspaper or Magazine - Single
Annual ID:
06205A
Award:
2006 Advertising Merit Award
Agency:
DDB Canada, Toronto / Toronto
Client:
Royal Ontario Museum
Title:
Poo Car
Category:
Public Service/Political-Print / Newspaper or Magazine - Single
Annual ID:
06206A
Award:
2006 Advertising Merit Award
Agency:
DDB Canada, Toronto / Toronto
Client:
Royal Ontario Museum
Title:
Wire
Category:
Public Service/Political-Print / Newspaper or Magazine - Single
Annual ID:
06207A
Award:
2006 Advertising Merit Award
Agency:
Euro RSCG India / Mumbai
Client:
Cancer Patients Aid Association
Title:
Monsters - Stalin
Category:
Public Service/Political-Print / Newspaper or Magazine - Single
Annual ID:
06208A
Award:
2006 Advertising Merit Award
Agency:
JWT Lisbon / Alg
Client:
APAV
Title:
Shut Up! (Lady)
Category:
Public Service/Political-Print / Newspaper or Magazine - Single
Annual ID:
06209A
Award:
2006 Advertising Merit Award
Agency:
Ogilvy Groep Nederland / Amsterdam
Client:
Dutch Association for Traffic Victims (Vereniging Verkeersslachtoffers)
Title:
Crossing
Category:
Public Service/Political-Print / Newspaper or Magazine - Single
Annual ID:
06210A
Award:
2006 Advertising Merit Award
Agency:
The Martin Agency / Richmond
Client:
JFK Library
Title:
Favorite Reading
Category:
Public Service/Political-Print / Newspaper or Magazine - Single
Annual ID:
06211A
Award:
2006 Advertising Merit Award
Agency:
The Martin Agency / Richmond
Client:
JFK Library
Title:
Named After
Category:
Public Service/Political-Print / Newspaper or Magazine - Single
Annual ID:
06212A
Award:
2006 Advertising Merit Award
Agency:
DDB Canada, Vancouver / Vancouver
Client:
DDB Canada
Title:
Agency Book
Category:
Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Annual ID:
06202A
Award:
2006 Advertising Merit Award
Agency:
Mullen / Wenham
Client:
Joshua Dalsimer
Title:
Fish Market
Category:
Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Annual ID:
06203A
Award:
2006 Advertising Merit Award
Agency:
Saatchi & Saatchi / Sydney
Client:
Saatchi & Saatchi, Sydney
Title:
Kangaroo/Sheep
Category:
Collateral Advertising / Self-Promotion (individuals, agencies, etc.) - Single only
Annual ID:
06204A
Award:
2006 Interactive Merit Award
Agency:
ADK / TOKYO
Client:
General Motors
Title:
Saab "Saibu" Tour
Category:
Web Sites / Promotional Advertising
Annual ID:
06168N
